Where AI redefines customer experience
Join us at WAVE
Spend the day with fellow CX leaders & innovators exploring how AI makes deeper customer connections possible and scalable.
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What’s on the agenda
WAVE 2025 is a one-day event dedicated to a single idea: that deeper customer connections are still possible, and AI can help us get there.
As customer expectations soar and AI capabilities accelerate, global enterprises are rethinking how they show up for customers: with agentic AI. These are intuitive, autonomous agents designed to deliver personal, scalable, and human-like service at scale.
WAVE 2025 brings together forward-thinking leaders, innovators, and practitioners to explore how enterprises can stay ahead in this shift. From strategic insights to real-world applications, this event offers a 360° view of what it takes to lead in the age of AI agents.
A lineup worth listening to
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Leslie Boadum
Head of Customer Success and Partner Delivery at Parloa
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Ciro Julius Ferraiuolo
Country Manager Customer Operations IKEA Germany
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Dr. Philipp Hacker
Chair for Law and Ethics of the Digital Society | European New School of Digital Studies
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Malte Kosub
CEO & Co-founder at Parloa
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Alexander Matthey
CTO at Parloa
Learn how industry pioneers are reshaping customer experience with AI agents built for personalization at scale.
Hear how leading enterprises are already seeing measurable results with agentic AI.
Get hands-on tactical frameworks and practical tools to elevate your CX strategy
Go behind-the-scenes with AI trailblazers who are shaping the what comes next in enterprise tech
Discover how top brands prepare for change across operations, budgets, and skills
Connect with CX leaders, innovators, and peers to share ideas and spark new opportunities
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Live in 2024
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What people love about WAVE
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Leaders from global enterprises and disruptive startups share real stories and hard-won insights on what it takes to make AI work in CX
Attendees000+
Rated networking as a highlight00%
Average attendee score0.0/10
Voices from WAVE
This is a great example of AI innovation "Made in Germany". It was a pleasure to attend the world premiere of the AI Agent Management Platform live in Berlin
Agnes Heftberger, CVP & CEO Microsoft Germany
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The event was filled with great conversations and impressive personalities. I was particularly thrilled that Bastian Schweinsteiger took the time to share his thoughts and I could take a selfie with him!
Uwe Richter, Director Customer Service HSE
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It was an inspiring and unique event!
Katharina Paul, Expert Conversational AI at MUUUH!
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WAVE is Parloa’s annual flagship conference, taking place on September 25, 2025, in Berlin. It’s a full-day experience focused on the transformative power of agentic AI in enterprise customer communication — combining cutting-edge insights, real-world case studies, and unmatched networking.
Your ticket gives you access to a complete experience:
Inspiring keynotes from industry leaders and visionaries
Hands-on workshops and practical knowledge sessions
500+ networking opportunities with CX and AI professionals
All-day catering, including lunch, dinner, snacks, and beverages (vegan, vegetarian, and meat options available)
Evening party to celebrate and connect in a more relaxed atmosphere
We’re happy to accommodate dietary needs. If you have allergies or specific restrictions, please email us at wave@parloa.com in advance so we can ensure your comfort and safety.
The agenda will be announced soon! We’re curating an exceptional lineup. Stay tuned by checking our website to be among the first to get access.
WAVE is a full-day event.
Registration opens at 8:00 AM
The event runs through the day, ending with our networking party in the evening
We recommend arriving in Berlin the day before to make the most of the experience.
The conference will take place at Wilhelm Studios, Kopenhagener Str. 60–68, 13407 Berlin.
Public transport options include:
S-Bahn Wilhelmsruh (S1, S25, S85) – 100m away
U-Bahn Residenzstraße (U8) – 900m away
Bus 122 – Wilhelmsruh stop – 50m away
Yes, Wilhelm Studios is generally accessible. To ensure we can support you fully, please reach out in advance at wave@parloa.com so we can assist with any specific needs.
No problem. Please email us at wave@parloa.com and we’ll work with you on the best available solution, whether it’s a refund, transfer, or another option.
Some sessions may be recorded and made available after the event. Stay subscribed to our updates to receive access to any post-event content we share.
Absolutely — WAVE is designed to inspire teams. We even offer group discounts for multiple attendees from the same organization. Reach out to wave@parloa.com for more details.
The primary language of the event is English, as we welcome an international audience.
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